Mike Slone

Digital guy working for Vail Resorts Inc, former Razorfish; lover of mountains, skiing, social media, travel, photography, cu buff fan, father of three...

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    2 posts tagged vail resorts

    Do or Die, the first full-length business book published as an iPad app, explains how marketers can survive and thrive in a digitally dominated world. You can read Do or Die, listen to it, and watch video interviews with industry leaders, while looking into 8 case studies from enlightened marketers such as Nike, Coors, Virgin America, VW and others. When Do or Die references a company’s Twitter feed, Facebook page, or website, you can see them live right on the page. Written by Clark Kokich, chairman of Razorfish — one of the world’s largest interactive agencies — this amazing book + app (bApp?) convincingly makes the case that it’s time to quit saying and start doing.

    Shaun White chatting with Vail Resorts CEO Rob Katz at the Vail Resorts Leadership Summit in Keystone.


    Photo by Chris Jarnot

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